Episode 16 - Carmine Gallo - Tell Your Story

Tell the story. Share your vision.


I'm super excited about todays episode with Carmine Gallo. Carmine is a communications coach. He helps large (like Fortune 100 companies large) tell their story. He talks to CEO's, Sales Teams, and all in between showing them the right way to tell their story and share their vision. Today he talks with me, so you Appitalizers can hear him first hand.

Carmine mentions some great tips in our conversation - such as the "Twitter Friendly Headline". He explains that if you can't share what you do in less than 140 characters - you can't explain what you do. He explains how you, when presenting either to a group of investors or even your family, need to make your story have 3 big components:

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• Emotional
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• Novel
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• Memorable
• 
  

Truly listen to Carmines words of wisdom, and remember them next time you go to pitch your product tell your story to investors.

Links Mentioned During the Show:
Carmines site - Go here to check out his book offerings, including his newest book Talk Like TED
Bill Gates at TED - Bill Gates releases mosquitos on his audience at TED
Steve Jobs introduces the iPod - a great example of using Carmine's three rules
Steve Jobs introduces the iPhone - another great example of the three rules. Watch the difference between the iPod introduction and this one.

For more information check out Appitalize On Your Idea.